- Only
- |
- Nov 07, 2020
Leo Burnett Quotes
Most Famous Leo Burnett Quotes of All Time!
We have created a collection of some of the best leo-burnett quotes so you can read and share anytime with your friends and family. Share our Top 10 Leo Burnett Quotes on Facebook, Twitter, and Pinterest.
- Last Updated on May 30, 2021
- Look
- |
- Nov 07, 2020
Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read.
- Advertising
- |
- Nov 07, 2020
Advertising is the ability to sense, interpret... to put the very heart throbs of a business into type, paper and ink.
- Good
- |
- Nov 07, 2020
I have learned that you can't have good advertising without a good client, that you can't keep a good client without good advertising, and no client will ever buy better advertising than he understands or has an appetite for.
- Getting
- |
- Nov 07, 2020
If you don't get noticed, you don't have anything. You just have to be noticed, but the art is in getting noticed naturally, without screaming or without tricks.
- More
- |
- Nov 07, 2020
The greatest thing to be achieved in advertising, in my opinion, is believability, and nothing is more believable than the product itself.
- Death
- |
- Nov 07, 2020
I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death.
- Helps
- |
- Nov 07, 2020
What helps people, helps business.
- People
- |
- Nov 07, 2020
Advertising says to people, 'Here's what we've got. Here's what it will do for you. Here's how to get it.'
- Nov 07, 2020
If you can't turn yourself into your customer, you probably shouldn't be in the ad writing business at all.
- Far
- |
- Nov 07, 2020
I have learned that it is far easier to write a speech about good advertising than it is to write a good ad.
- Fool
- |
- Nov 07, 2020
I have learned that any fool can write a bad ad, but that it takes a real genius to keep his hands off a good one.
- Pictures
- |
- Nov 07, 2020
The secret of all effective originality in advertising is not the creation of new and tricky words and pictures, but one of putting familiar words and pictures into new relationships.
- Life
- |
- Nov 07, 2020
Curiosity about life in all of its aspects, I think, is still the secret of great creative people.
- Business
- |
- Nov 07, 2020
Creative ideas flourish best in a shop which preserves some spirit of fun. Nobody is in business for fun, but that does not mean there cannot be fun in business.
- Dishonesty
- |
- Nov 07, 2020
Regardless of the moral issue, dishonesty in advertising has proved very unprofitable.
- Ideas
- |
- Nov 07, 2020
To swear off making mistakes is very easy. All you have to do is swear off having ideas.
- Ideas
- |
- Nov 07, 2020
I have learned to respect ideas, wherever they come from. Often they come from clients. Account executives often have big creative ideas, regardless of what some writers think.
- People
- |
- Nov 07, 2020
Anyone who thinks that people can be fooled or pushed around has an inaccurate and pretty low estimate of people - and he won't do very well in advertising.
- Nov 07, 2020
When you reach for the stars you may not quite get one, but you won't come up with a handful of mud either.
- Advertising Agency
- |
- Nov 07, 2020
The work of an advertising agency is warmly and immediately human. It deals with human needs, wants, dreams and hopes. Its 'product' cannot be turned out on an assembly line.
- Product
- |
- Nov 07, 2020
We want consumers to say, 'That's a hell of a product' instead of, 'That's a hell of an ad.'
- Business
- |
- Nov 07, 2020
The sole purpose of business is service. The sole purpose of advertising is explaining the service which business renders.
- Never
- |
- Nov 07, 2020
A good ad which is not run never produces sales.
- Ale
- |
- Nov 07, 2020
Plan the sale when you plan the ad.
- Living
- |
- Nov 07, 2020
Whether or not the standard of living made possible by mass production and in turn by mass circulation, is supported by and filled with the work of us hucksters, I guess is something that only history can decide.
- Circulate
- |
- Nov 07, 2020